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Viewing cable 07ADDISABABA763, ETHIOPIA: BFIF FUND UTILIZATION FOR CHAMBER TRADE

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Reference ID Created Released Classification Origin
07ADDISABABA763 2007-03-13 08:12 2011-08-25 00:00 UNCLASSIFIED Embassy Addis Ababa
VZCZCXYZ0000
RR RUEHWEB

DE RUEHDS #0763 0720812
ZNR UUUUU ZZH
R 130812Z MAR 07
FM AMEMBASSY ADDIS ABABA
TO RUEHC/SECSTATE WASHDC 5051
INFO RUEHNR/AMEMBASSY NAIROBI 2886
RUEATRS/DEPT OF TREASURY WASHINGTON DC
RUCPDOC/DEPT OF COMMERCE WASHDC
UNCLAS ADDIS ABABA 000763 
 
SIPDIS 
 
SIPDIS 
 
E.O. 12958: N/A 
TAGS: BEXP BTIO ABUD ECON ETRD EINV
SUBJECT: ETHIOPIA: BFIF FUND UTILIZATION FOR CHAMBER TRADE 
FAIR AND SEMINAR 
 
1. SUMMARY. The U.S. Embassy in collaboration with 
USAID/Ethiopia and the Commercial Service (CS) Nairobi 
participated in the Addis Chamber of Commerce International 
Trade Fair February 22 to March 1, 2007.  The overall 
objective of USG participation was to promote U.S.-Ethiopian 
commercial relations through the sponsorship of a USA Booth 
and a half-day seminar on doing business with the United 
States.  Total expenses incurred in organizing and 
participating in the trade fair and seminar amounted to USD 
7,175.15. END SUMMARY. 
 
PROGRAM OUTCOME AND FOLLOWUP 
---------------------------- 
 
2. The Addis Chamber International Trade Fair, now in its 
eleventh year, is the largest and most important annual 
international trade fair in Ethiopia.  In 2007, a record 320 
companies, including 170 local companies, participated. 
Post's participation highlighted USG programs and policies to 
support private sector development in Ethiopia, provided 
Ethiopian companies with information on how to do business 
with the United States, promoted U.S. products and services 
to Ethiopian companies, and encouraged business linkages 
between U.S. and Ethiopian firms.  Specific activities 
included the sponsorship of a USA Booth which served as a 
resource center for information on both USG programs and U.S. 
products and services; one-on-one counseling for local 
entrepreneurs with embassy and USAID staff on topics such as 
the African Growth and Opportunity Act (AGOA); and a half-day 
seminar on doing business with the United States that 
included special presentations on USG policies and programs 
to support business linkages between the United States and 
Ethiopia.  Several hundred local businesses were reached 
through these activities.  Results included a greater 
awareness of U.S. programs and policies to support private 
sector development in Ethiopia, a better understanding of the 
U.S. market, and tools to locate U.S. products and services. 
To underscore USG interest in Ethiopia's economic 
development, Ambassador Donald Yamamoto joined leading 
Ethio-American investors and the Minister of Trade and 
Industry for the inauguration of the USA Booth. 
 
FINANCIAL EXPENDITURES 
---------------------- 
 
3.  Total actual expenditures covered using BFIF was USD 
7,175.15.  A breakdown of expenses follows: 
 
-- Booth rental and registration             2,920.00 
-- HalfQay seminar meeting space              672.30 
-- Event manager/organizer fee 
   (including contracting of support staff)  2,916.74 
-- Printing costs                              656.11 
                                             -------- 
Total expenses                               7,165.15 
 
4. Contact: 
 
Nicholas Namba 
Economic/Commercial Officer 
U.S. Embassy Addis Ababa 
Tel:  251-11-517-4111 
Fax:  251-11-124-2405 
E-mail: namban@state.gov 
YAMAMOTO