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Viewing cable 06HANOI3096, VIETNAM'S MOBILE PHONE SECTOR SHOWS STRONG GROWTH; ADVANCES

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Reference ID Created Released Classification Origin
06HANOI3096 2006-12-29 11:02 2011-08-25 00:00 UNCLASSIFIED//FOR OFFICIAL USE ONLY Embassy Hanoi
VZCZCXRO6477
RR RUEHHM
DE RUEHHI #3096/01 3631102
ZNR UUUUU ZZH
R 291102Z DEC 06
FM AMEMBASSY HANOI
TO RUEHC/SECSTATE WASHDC 4232
INFO RUEHHM/AMCONSUL HO CHI MINH 2308
UNCLAS SECTION 01 OF 02 HANOI 003096 
 
SIPDIS 
 
SENSITIVE 
SIPDIS 
 
DEPT FOR E, EAP/MLS and EB/CIP RICH O'BRIEN 
DEPT PASS TO USTR DAVID BISBEE AND JONATHAN MCHALE 
 
E.O. 12958: N/A 
TAGS: ETRD ECPS ECON KPRV VM
SUBJECT: VIETNAM'S MOBILE PHONE SECTOR SHOWS STRONG GROWTH; ADVANCES 
EQUITIZATION PLANS 
 
(U) SENSITIVE BUT UNCLASSIFIED. DO NOT POST ON THE INTERNET. 
 
REF: A) Hanoi 1451 B) Hanoi 2477 
 
1. (SBU) Summary: Vietnam is the world's second fastest growing 
telecommunications market behind China.  Mobile phone subscribers in 
Vietnam are reported to now stand at 17 million, a 70 percent 
increase over December 2005.  Military-owned Viettel Mobile, with 
more than five million subscribers, is the first true competitor to 
MobiFone and Vinaphone, the two mobile subsidiaries of state-owned 
telecom giant and former monopoly Vietnam Post and 
Telecommunications Group (VNPT).  Hanoi Telecom will become 
Vietnam's sixth and newest mobile service provider by the end of 
2006.  The Ministry of Posts and Telematics (MPT) is moving forward 
with plans to equitize the three largest mobile service providers in 
2007, though delays in issuing guiding regulations may cause the 
timeframe to slip.  While Vietnam's mobile sector is an attractive 
market for foreign investors, the issues of continued State control 
of mobile companies and the lack of an independent telecom regulator 
remain.  End Summary. 
 
Rapid Mobile Phone Growth 
------------------------- 
 
2. (U) Vietnam is the world's second fastest growing 
telecommunications market behind China.  Vietnamese 
telecommunication service companies reported that as of the end of 
September, Vietnam has more than 17 million mobile phone 
subscribers, up from 10 million subscribers in December 2005 and 
twice the number from the same time last year.  Observers believe 
that mobile phone service companies could attract a total of 10 
million new subscribers in 2006.  Competition among service 
providers has increased, and usage fees for customers have fallen as 
the major service providers each scramble to capture a larger share 
of this expanding market. 
 
Increased Competition 
--------------------- 
 
3. (SBU) Viettel Mobile, the telecom subsidiary of military-owned 
Viettel Corp., announced in early October that its customer base 
numbered more than five million as of two years after its founding. 
Viettel Deputy General Director Le Dang Dzung informed EconOff that 
Viettel aims to double this number to 10 million in 2007.  The 
mobile firm is also expanding into foreign markets with ongoing 
operations in Cambodia, new services in Laos beginning in November 
and a pending operating license application in Burma, Dzung said. 
In conjunction with the November 16-19 APEC CEO Summit in Hanoi, 
Viettel entered an agreement with AT&T to link the two firms' 
telecom networks to support the growing number of multinational 
firms operating in Vietnam. 
 
4. (SBU) Viettel's total of five million subscribers presents the 
first real competitive threat to MobiFone and Vinaphone, the mobile 
phone subsidiaries of state-owned telecom giant and former monopoly 
VNPT.  MobiFone and Vinaphone have almost six million and five 
million subscribers, respectively.  Dzung believes that Viettel's 
size has forced MobiFone and Vinaphone to improve their competitive 
practices vis-`-vis Viettel, including improved interconnection 
services between mobile networks.  Comment: A much publicized 
interconnection dispute between VNPT and EVN Telecom this past 
summer (reftel B) indicates that VNPT's mobile subsidiaries have not 
yet extended this treatment to all competitors. Vietnamese media is 
reporting that VNPT contractually committed to provide better 
connectivity and capacity to its competitors in early December. 
Post will monitor VNPT's adherence to this agreement. End Comment. 
 
5. (SBU) The newest market entrant, Hanoi Telecom, recently 
announced it would launch its HT Mobile service by the end of 2006. 
The company, a joint venture between Hanoi Telecom and Luxembourg's 
Hutchison Telecom, will offer CDMA2000 technology-based mobile 
services using Nortel-provided infrastructure.  During the recent 
APEC CEO Summit, Hanoi Telecom signed a memorandum of understanding 
(MoU) with China's Unicom to share CDMA technology and products 
related to value-added services.  Following months of marketing, 
Hanoi Telecom has attracted significant buzz among many of Hanoi's 
youth, as evidenced by the frequent crowds of curious shoppers 
outside the company's brand new building in Hanoi.  Hanoi Telecom 
has set a target of 2.9 million subscribers in its first 5-10 years. 
 This modest target is likely based on the tepid performance of the 
market's two other CDMA-based service providers, S-Fone (one million 
subscribers), and EVN Telecom (850,000 subscribers). 
 
Equitization Moving Forward 
--------------------------- 
 
6. (U) Amidst the strong growth and increased competition in the 
mobile phone sector, Deputy Minister of Posts and Telematics (MPT) 
 
HANOI 00003096  002 OF 002 
 
 
Tran Duc Lai announced in October that plans to equitize MobiFone, 
Vinaphone and Viettel are moving forward.  MobiFone, the first 
company to equitize, expects to complete its equitization plans by 
the end of 2006 and go public at some (unspecified) point next year. 
 Vinaphone and Viettel expect to complete their plans early next 
year and go public before the end of 2007.  Foreign investors such 
as France Telecom, Comvik (Sweden), Telenor (Norway) and several 
British companies have all shown interest in the Vietnamese mobile 
telephone market, particularly in MobiFone's equitization plans. 
 
7. (SBU) The equitization process aims to reduce the State's 
investment burden, develop a more competitive environment and 
attract foreign technologies and management skills.  The State will 
continue to hold a controlling stake in each of the firms. 
Viettel's Dzung estimated that his firm's equitization would occur 
"mid-2007."  (Note: MPT contacts suggest that this target may be 
optimistic given that Viettel has yet to submit any documentation to 
the relevant authorities.  End Note.)  Viettel intends to sell 20-25 
percent of its equities to a foreign strategic partner, 10-15 
percent to company employees and 10-15 percent in an IPO, with the 
remaining 51 percent controlled by the military.  The entire 
equitization timeline in the mobile sector may be pushed back, 
however, due to Government of Vietnam (GVN) delays in issuing 
implementing decrees necessary to complete the asset evaluation 
process.  MPT's Lai was quoted in the press as saying that the 
delays are due to the complex nature of a mobile network's asset 
evaluation, which includes hard-to-value assets such as trademark 
issues and frequency allocation. 
 
8. (SBU) Comment: Higher levels of disposable income have enabled 
more Vietnamese consumers to afford mobile phone services.  This 
growing market has attracted the interest of potential foreign 
investors.  The GVN decision to equitize the three largest mobile 
firms presents an opportunity for international telecom providers to 
enter this market of nearly 84 million people.  Two factors, 
however, may put a damper on foreign investor enthusiasm:   the 
State's continuing controlling interest in the equitized mobile 
telecom firms and the lack of an independent telecom regulator.  End 
Comment. 
 
ALOISI