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### Viewing cable 07SAOPAULO212, VISIT OF PRESIDENT GEORGE W. BUSH TO SAO PAULO, BRAZIL

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Reference ID | Created | Released | Classification | Origin
--- | --- | --- | --- | ---
07SAOPAULO212 | 2007-03-19 12:49 | 2011-07-11 00:00 | UNCLASSIFIED//FOR OFFICIAL USE ONLY | Consulate Sao Paulo

`

    VZCZCXRO9178
    OO RUEHRD RUEHRG
    DE RUEHSO #0212/01 0781249
    ZNR UUUUU ZZH
    O 191249Z MAR 07
    FM AMCONSUL SAO PAULO
    TO RUEHC/SECSTATE WASHDC IMMEDIATE 6597
    INFO RHEHNSC/NSC WASHDC
    RUEHBR/AMEMBASSY BRASILIA 7713
    RUEHRI/AMCONSUL RIO DE JANEIRO 7905
    RUEHRG/AMCONSUL RECIFE 3453
    RUEHRD/AMCONSUL MERIDA 0003
    RUEHMN/AMEMBASSY MONTEVIDEO 2308
    RUEHAC/AMEMBASSY ASUNCION 2965
    RUEHBU/AMEMBASSY BUENOS AIRES 2677
    RUEHCV/AMEMBASSY CARACAS 0463
    RUEHLP/AMEMBASSY LA PAZ 3278
    RUEHSG/AMEMBASSY SANTIAGO 2020
    RUEHBO/AMEMBASSY BOGOTA 1526
    RUEHQT/AMEMBASSY QUITO 0521
    RUEHPE/AMEMBASSY LIMA 1132
    RUEHME/AMEMBASSY MEXICO 0799
    RUEHGT/AMEMBASSY GUATEMALA CITY 0103
    RUEATRS/DEPT OF TREASURY WASHDC
    RUCPDOC/USDOC WASHDC 2744
    RUEHRC/USDA FAS WASHDC 0667
    RHMFIUU/DEPT OF ENERGY WASHDC
    RHMFISS/CDR USSOUTHCOM MIAMI FL
    RHEHAAA/WHITEHOUSE WASHDC

` `

    UNCLAS SECTION 01 OF 04 SAO PAULO 000212

    SIPDIS

    SENSITIVE
    SIPDIS

    STATE FOR S/ES, WHA/FO, WHA/BSC, E
    STATE PASS USTR SCRONIN
    STATE PASS EXIMBANK
    STATE PASS OPIC FOR DMORONESE, NRIVERA, CVERVENNE
    NSC FOR FISK, CARDENAS, FEARS
    USDOC FOR 4332/ITA/MAC/WH/OLAC
    USDOC FOR 3134/ITA/USCS/OIO/WH/RD
    TREASURY FOR OASIA, DAS LEE AND JHOEK
    DOE FOR GWARD
    SOUTHCOM ALSO FOR POLAD
    USAID FOR LAC/AA

    E.O. 12958: N/A
    TAGS: OVIP BUSH GEORGE PREL PGOV SOCI EPET KTIA BR
    SUBJECT: VISIT OF PRESIDENT GEORGE W. BUSH TO SAO PAULO, BRAZIL

    SENSITIVE BUT UNCLASSIFIED - PLEASE PROTECT ACCORDINGLY

    SUMMARY
    -------

    ¶1.  (SBU) On March 8-9, President George W. Bush came to Sao Paulo,
    Brazil for the first stop in his five-country visit to the Latin
    American nations of Brazil, Uruguay, Colombia, Guatemala, and
    Mexico.  This visit served to underscore the U.S. commitment to the
    Western Hemisphere and highlighted the common agenda to advance
    freedom, prosperity, social justice, and the benefits of democracy
    in the areas of health, education, and economic opportunity.  The
    President was accompanied by the First Lady, Secretary of State
    Condoleezza Rice (Secstate), USTR Ambassador Schwab, and Ambassador
    Sobel.  The one-day visit in Sao Paulo included bilateral talks
    between President Bush and Brazilian President Luiz Inacio Lula da
    Silva, at which the two Presidents covered a range of issues.  A
    major focus of the day was biofuels, including cooperation between
    Brazil and the United States in third countries.  President Bush was
    treated to a demonstration of the ethanol production process and
    flex-fuel automobile engines, and he and President Lula spoke
    publicly about the importance of partnering in biofuels.  In
    addition, Secstate signed a Memorandum of Understanding (MOU) with
    Foreign Minister Amorim to enhance collaboration and research in the
    biofuels area (see septel).

    ¶2.  (SBU) On the afternoon of March 9, the President held a
    roundtable discussion on opportunities for at-risk youth, attended
    by the director of a Sao Paulo social inclusion program centered on
    teaching life skills via music and dance (the Meninos do Morumbi),
    other directors of at-risk youth programs, and selected
    representatives of U.S. private-sector sponsors.  Mrs. Bush
    conducted a separate program as she visited and held discussions
    with several social programs for at-risk youth concentrating on
    literacy and college preparation.

    ¶3.  (SBU) The visit received extensive media coverage, focusing on
    Brazilian and U.S. cooperation on biofuels and U.S. Brazil trade
    relations.  Although there was also press coverage of the protests
    and traffic disruption caused by the visit, overall the local media
    inclined towards a positive view of both the visit and of continued
    and improved Brazil - U.S. relations.  End Summary.

    BIOFUELS: ETHANOL PRODUCTION AND FLEX FUEL CARS
    --------------------------------------------- --

    ¶4.  (SBU) The President's visit included a stop at a facility of
    Petrobras Transporte, a bulk petroleum transport and storage
    company.  It is a subsidiary of Petrobras, Brazil's parastatal
    energy company, and the largest publicly traded corporation in the
    Southern hemisphere.  He was greeted by President Luiz Inacio Lula
    da Silva and Petrobras President Jose Sergio Gabrielli de Azevedo.
    Immediately after a briefing by industry experts, the President
    viewed a demonstration of the ethanol production process and flex
    fuel engines, and then a demonstration of GM Brazil and Ford Brazil
    flex fuel cars presently sold in Brazil, which have the option of

    SAO PAULO 00000212  002 OF 004

    operating on either traditional gasoline or ethanol - or any
    combination thereof.

    ¶5.  (SBU) In addressing the group, both Presidents expressed the
    importance of the strategic partnership between the two countries
    centered on the potential represented by innovation in alternative
    fuels, particularly ethanol and biodiesel.  President Lula
    emphasized the social and environmental benefits resulting from the
    use of biofuels.  President Bush expressed similar sentiments while
    noting that this is also a national security issue.  He encouraged
    other countries, particularly in Central America, to minimize their
    dependence on oil and to look more to alternative energy.  The
    overall message from both Presidents was optimistic about the future
    potential of alternative fuels.  They both emphasized the importance
    of continued collaboration between the GoB and the USG on research
    and development in this area.  President Lula said that partnership
    between Brazil and the United States on biofuels offered the
    possibility of a new moment for humanity.

    VISIT TO MENINOS DO MORUMBI: INFECTIOUS DRUM BEAT
    --------------------------------------------- ----

    ¶6.  (SBU) The President and Mrs. Bush were welcomed by Flavio
    Pimenta, founder of the "Meninos do Morumbi" (Children of Morumbi)
    project.  Originally a factory, the Meninos facility has now been
    converted into classrooms and a performing arts center for
    teenagers.  They entered the "digital garage," where the President
    engaged with a dozen students who showed him their computer
    projects.  Then, accompanied by the Ambassador, the President took
    part in a roundtable discussion on opportunities for at-risk youth
    employment.  The roundtable participants included Sister Angela
    Kerry of Notre Dame, Indiana, and Doctor Claudio Lottenberg - both
    of whom headed projects to reach at-risk youth - as well as Meninos
    director Pimenta and Congressman Paulo Lustosa from Brazil's
    northeast state of Ceara.  Two young people who once benefited from
    the featured programs but now teach in them, participated, as did
    two private-sector sponsors, the country directors of Dell Computers
    and Becton Dickinson.  After the roundtable, the President went to
    the hall where 80 Meninos de Morumbi youth danced, sang and drummed
    the infectious Brazilian samba beat.  The President spent over an
    hour at the project before departing for the airport.

    MRS. BUSH'S SOCIAL PROGRAMS VISIT
    ---------------------------------

    ¶7.  (U) Throughout her program in Brazil, Mrs. Bush impressed those
    she met with her warmth and genuineness. She began her individual
    program in Sao Paulo at the Alfasol Literacy program, where she was
    hosted by Alfasol Chief Executive Officer Regina Esteves, a
    participant in the 2006 White House Conference on Global Literacy in
    New York City.  Mrs. Bush participated in a roundtable discussion
    with eleven Brazilians who represented Alfasol's innovative literacy
    promotion partnerships with businesses, universities, and all levels
    of government.  She expressed particular interest in the program's
    highly successful community engagement, measurement of
    effectiveness, and use of literacy programs in penitentiaries.

    SAO PAULO 00000212  003 OF 004

    Immediately following the roundtable discussion, Mrs. Bush attended
    a classroom demonstration where she met two of the Alfasol literacy
    teachers, observed the students participating in reading and writing
    activities, and heard stories of how learning to read had changed
    their lives.

    ¶8.  (U) Upon leaving Alfasol, Mrs. Bush traveled to Projeto
    Aprendiz, an award-winning social program for at-risk youth, where
    the founder and general manager provided a brief overview of the
    program's "neighborhood as school" concept and introduced her to
    students who are participants in the project's highly successful
    college preparatory program.   After watching younger children
    participating in a variety of activities in the inner courtyard
    (including serenades from several young musicians), she observed
    older youths engage in sports activities and entered the Aprendiz
    Caf where she met with five alumni who told her how the project had
    changed their lives.  Among the stories she heard was that of a
    former street child who ended up going to college, writing a book
    about her life and becoming a journalist.

    ¶9.  (U) Mrs. Bush was the guest of honor at a small luncheon in the
    Hilton hosted by the Brazilian First Lady Maria Leticia Lula da
    Silva.  Other guests included prominent Brazilian women, including
    the wives of Sao Paulo Governor Jose Serra and Foreign Minister
    Celso Amorim.

    MEDIA COVERAGE:  EXTENSIVE AND POSITIVE
    ---------------------------------------

    ¶10.  (SBU) Mission staff worked with White House and Planalto staff
    to organize media coverage of President Bush's arrival and
    departure, the biofuels event, joint press availability, MOU signing
    and visit to the NGO, Meninos do Morumbi.  Separate arrangements
    were made for the press coverage of the First Lady's program as well
    as media interviews with USTR Susan Schwab and Ambassador Sobel.
    The arrival, biofuels event and joint press availability were open
    press; all other events were covered by a pool.

    ¶11.  (SBU) The visit received extensive media coverage on a wide
    variety of themes impacting U.S.-Brazil relations, although the
    major focus was on Brazilian and U.S. cooperation on biofuels and
    bilateral trade relations. While the press took note of the various
    protests in Sao Paulo and throughout Brazil and the disruption to
    local traffic, the overall coverage focused on the purpose of the
    visit itself and reported on the visit as a positive event.

    ¶12.  (SBU) Pre-visit local media coverage focused on the purpose of
    President Bush's visit to Brazil and included various editorials,
    op-eds and commentary on the United States and Brazil's trade
    relationship and the role Venezuelan President Hugo Chavez may have
    played in the President's decision to visit the region.  Mission
    placed an op-ed by Ambassador Sobel in Brazil's largest circulation
    newspaper, Folha de Sao Paulo, on Sunday, March 3, to both sum up
    recent visits by U/S Burns and AG Gonzales and to set the scene for
    the President's visit.  Ambassador Sobel also did print interviews
    with other major newspapers - Globo, Gazeta Mercantil, and Jornal do

    SAO PAULO 00000212  004 OF 004

    Brasil - on March 6 to set the stage for discussion.  Other media
    reported on comments by President Lula indicating that he would push
    for reductions in ethanol tariffs and agricultural subsidies.
    Post-visit coverage focused on the MOU signed by both Presidents,
    President Lula's comments on the possibility of reaching agreement
    on the Doha Round and President Chavez's parallel activities in
    Argentina. Editorials and commentary contrasted the need for
    investment and trade versus aid in Latin America, the value of
    President Bush's visit to Brazil and the impact of the MOU.  Many
    articles commented on President Bush and President Lula's excellent
    personal relationship.  Press coverage also focused on President
    Bush's statement that no change in ethanol tariffs will occur before
    ¶2009.  Photos and stories of the visit to Meninos do Morumbi and the
    First Lady's program were also featured.

    ¶13.  (SBU) Ambassador Clifford Sobel was interviewed by four media
    outlets (TV Globo and three newspapers) immediately after the
    President's departure and these interviews were included in the
    weekend post-visit coverage and in the March 12 edition of
    economic/business newspapers.  USTR Susan Schwab also interviewed
    with two economic newspapers and held a post-visit press conference.
    Her interviews and comments featured prominently in the March 10-12
    newspapers as well.

    ¶14.  (SBU) Comment:  The visit of President Bush to Brazil on the
    first leg of his five country visit to the Western Hemisphere
    generated much positive momentum in Brazil - U.S. relations.  Brazil
    is a leader in biofuels research and production, and the MOU signed
    between Secretary Rice and Foreign Minister Amorim opens up more
    opportunities for both countries to advance a common agenda, and to
    further address issues of prosperity and social justice within the
    region and beyond Latin America.  Future discussions are also likely
    to address cooperation between the United States and Brazil on
    combating malaria.  The bilateral talks offered opportunities to
    continue discussion on important trade issues prior to President
    Lula's visit to the U.S. next month, while the President's and Mrs.
    Bush's events with NGOs emphasized the importance of corporate
    social responsibility programs and social inclusion programs in
    advancing the benefits of democracy.  Media coverage was very
    positive and highlighted the optimism both presidents expressed in
    future alternative biofuels collaboration and in advancing bilateral
    relations.  End Comment.

    ¶15.  (U) This cable was coordinated with the Deputy Executive
    Secretary, NSC/WHA, and Embassy Brasilia, and was approved by

    SIPDIS
    Ambassador Sobel.

    MCMULLEN

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